GLADSTONE HOTEL—

Celebrating a Queen West landmark

ROLE
Design Director

DELIVERABLES
UX/UI Design
Responsive Website

The Gladstone Hotel, now known as the Gladstone House, is a boutique hotel on Queen Street West in Toronto. As an iconic community landmark, the hotel is a neighbourhood favourite, once home to many artist-designed spaces and multi-purpose event offerings.

Prior to the pandemic, the hotel wanted to refresh its digital presence while maintaining an eclectic sense of space. It was crucial to capture the dynamic energy of the physical hotel and translate this to the website. Vibrant and welcoming, the refreshed website creates an engaging and easy-to-use web experience with bold photos, distinct typography and playful patterns designed to convey the quirky nature of the Gladstone property.

As design director, I worked closely with the team to create an expressive and compelling website experience for visitors and locals, ensuring crucial information was only a few clicks away. Unfortunately, this website is no longer live due to a change in ownership early in the pandemic.

TEAM
Creative Director: Stüssy Tschudin
Design Director: Meg Lynch
Digital Director: Heather Jarvis
Lead Designer: Nick Caswell
Developers: Development team at Forge Media + Design
QA: Anita Wong, Kat Sunter, Luca Sanguigni

Additional Projects